Wednesday, 31 October 2012

There’s too many! how special are YOU?

Often than not, some of my potential partners will raise this question to me

“ ramai dah agent Premium Beautiful out there – macam mana nak compete?”
“ ramai kawan I dah pakai Premium Beautiful lah … pada siapa lagi i nak jual?”

These are very valid questions indeed :)

Good job ! you are one step forward to be a great entrepreneur !

Yelah bila nak mulakan biz kita sendiri , be it conventional or franchise, kecik or besar, mesti nak buat market research, product research etc kan …

Ramai kat luar sana rasa yang ramai dah penjual Premium Beautiful – which is somewhat true jugak, I’m not against that statement

But…

DID YOU KNOW… masih ramai lagi yang BELUM aware about Premium Beautiful?

DID YOU KNOW… our leaders yang dah buat biz ni bertahun-tahun, still get new customers every day?

DID YOU KNOWPremium Beautiful has been in the market for 17 years?

So, what makes this simple franchise THE CHOICE FOR LIFE for many agents out there?



______________________________________________________

The market

Ramai yang fikir, market is like a pie

Well – memang lah it’s more or less like a pie…

A normal person would think – out of my 100 family and frens, 80% dah pakai Premium Beautiful

That’s where you’re wrong :)

Cuba fikir; if you buka kedai runcit – is you market limited to only your friends and family?

Mestilah takkkk kannnnn

You need to visualize your market as an INFINITE PIE !

Well, that’s my experience so far in this biz :)

You just need to tweak your mindset – just a bit…

Imagine – how many women out there in Malaysia,
  aged between 16 to 60 years old as of 2012?

Let’s say ada 10 million yang dalam category ni

Ok out of these 10 million ladies, how many yang pakai lingerie a.k.a pakaian dalam?

ALL!

So your market for 2012 is 10 million ladies in Malaysia…

Katalah 50% dah pun ada Premium Beautiful Corset…

Still left with 5 million… besar jugak kan market tu?

WHAT ABOUT 2,5,7 YEARS FROM NOW?

The PIE gets bigger ain’t it?


__________________________________________________________

Competitive advantage

Yang takut nak mula berbiz sebab ramai in her circle or friends dah buat biz yang sama- to me memang rugi!

Coz, when you work in a group; especially with the people you are comfortable with, you are STRONGER!

 IN THIS BIZ, BEING IN THE RIGHT GROUP, IS OUR COMPETITIVE ADVANTAGE!

In ANY biz, you can compete better if you have an advantage ….

Contoh- contoh advantage?

1- Cost leadership : you keep your cost down, offering the lowest price to customers. Margin per product may be low, but you need to keep your volume high to be profitable
e.g ramai yang jual Premium Beautiful, but YOU sell at the lowest price ( allowed by Akta Jualan Lansung) –minimal profit per set, but if volume is high, you will get MORE

2- Differentiation : make your biz more OUTSTANDING than others, via customer service, after sale, and making connections with your customer base
e.g. can be via BRANDING, advertising your STRENGTH, increasing customer service and being REACHABLE AND MOBILE

3- Focus: concentrating in a special target/niche group – and attending to the needs of the group only
e.g. you can decide nak focus on government market je… you cater to their needs, credit terms etc


ececehhh dah macam kelas marketing pulekkkss kannnn…

macam-macam cara nak make your biz maju – terpulang pada kesesuaian uols je

MARKET DAH BESAR, RUGINYA KALO UOLS TERLEPAS PELUANG NI!

Memang ramai yang buat biz ni, and RAMAI JUGAK DAH BERJAYA!

Bukan berjaya tahap sikit-sikit pulak tu, dah jadi macam ICON pulak :)

Well, especially in our group!

We choose DIFFERENTIATION as our COMPETITIVE ADVANTAGE!



______________________________________________


THE Differentiation



Tak payah too complicated, Premium Beautiful itself differentiates us from the rest!

Kenapa?

It’s THE ONLY CORSET WITH SUPERBRANDS RECOGNITION! ( which means it’s high in quality and popular in demand), plus, the product positioning in the middle – price range yang PALING MURAH antara F.I.R CORSETS yang ada in the market :)

And paling best , our GREEN LEADERS GROUP is the PIONEER IN ONLINE AND SOCIAL MEDIA MARKETING FOR PREMIUM BEAUTIFUL!

Uols sedar tak?

Bila I sebut ONLINE AND SOCIAL MEDIA, that means market you yang 5 million tadi dah jadi INFINITY!!!!!!!!

WOOHOOO!

Nak best lagi?

My group TEAM FABULOSITY is under the ICONIC CDM SALHA ZAIN!

ICONIC macam mana tuuuuu???



More than 50,000 LIKES on her fan pageeee!

APAAAAA?????

Ni dah lagi dahsyat dari flash mob nihhhh

Itu baru tak sampai 2 bulan buat FANPAGE!

Believe it or not, that happens just by being a TOP PREMIUM BEAUTIFUL AGENT :)

HER BRANDING & PRESENCE –bukan setakat online jerrr
In real world pun, SALHA ZAIN dah macam SOCIALITE dahhh

Magazine appearance, fashion shows and A-LIST Product launch…

Hijabista Magazine - Nov 2012 issue !


Valentino Annual Dinner

And Salha being a SUPER DUPER ICONIC LEADER, tak pernah lupakan her group!

Lepas Salha masuk magazine, our TEAM FABULOSITY pun rasa tempiasnya….


Bayangkan, if you are part of the SALHA ZAIN's PREMIUM BEAUTIFUL BRANDING?

Biz can't be more BEAUTIFUL and EASY!

Kena tempias pun cukup laaaahhhh….AS A START!

Becoz, so far, I memang nampak, kat Salha memang akan bawa her team sampai ke tempat yang dia ada NOW!

Not just an ICON, but a great MENTOR too!

Cuba bayangkannn….

Kalau uols nak apply kerja (especially first job!) – mesti kalau boleh nak pilih company yang 
GAH, ADA NAMA, BRANDING and STABLE

Yelah, nak pakai name tag pun BANGGA

Nak letak dalam RESUME pun CANTIKKK JE


Same thing for this biz!

Being in the TOP GROUP: PROFESSIONAL, STRONG BRANDING & PRESENCE ONLINE & OFFLINE , with MENTOR and GUIDANCE all the way to the TOP!

That’s part of OUR DIFFERENTIATION !

WANNA KNOW OUR SECRET?
We NEED to TALK!


Seriously, this is your CHANCE to REALLY , REALLY get to know PREMIUM BEAUTIFUL (intimately!) and jog those biz juices in YOU :)

WHY?

- stable online platform that you can join into!
- great partnership, mentoring and guidance!
- life changing experience!
- superb financial return!



DARE TO WIN; be a part of us NOW!


YOU WILL BE SURPRISED HOW FAR ONE TINY STEP WILL GET YOU :)


Contact ISMA at 019-3393340 (call, SMS, Whatsapp!)

Or alternatively;

Leave your details via the PINK CONTACT ME BUTTON on your left screen 

xoxo 


ISMALINAISHAK










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